Isabella Products

Isabella Products’ Vizit™ Digital Photo Frame Wins at GSMA’s Embedded Mobile Competition

Concord, Mass., February 15, 2010 – Consumer electronics company Isabella Products was selected as the winner of the Best Embedded Mobile Device Award, part of the GSMA’s Embedded Mobile Competition, which was announced today at the Mobile World Congress in Barcelona, Spain. Isabella Products received the award for their first product Vizit™–the first two-way, touch screen, photo sharing device to deliver images over the mobile network from anywhere in the world via email or MMS.

Vizit was selected from a shortlist of products by a panel of nine judges from mobile operators and industry analyst firms who rated entries on innovation, functionality, their business model and market potential.

Isabella Products’ CEO, Matthew I. Growney said, “We’re proud to receive such an important recognition from the GSMA. The Best Embedded Mobile Device category was extremely competitive and we’re thrilled that Vizit was seen as the exciting new consumer device that we believe it is. Isabella’s design and use of mobile technology allows photo sharing to be simpler and faster, while allowing everyone to participate in an interactive experience. We want to thank the council and its members for selecting Vizit.”

Vizit is a revolutionary two-way photo sharing frame enables consumers to interact with billions of unshared images found within camera phones, PCs and the Internet by combining a state-of-the-art touch-screen display with wireless network capabilities. Vizit receives photos in just moments, allowing friends and family to send photos of life’s most important moments in real-time keeping loved ones connected regardless of location. With just a touch of the screen, Vizit users can share, reply to, forward, favorite, and delete any image on the frame. All photos sent to Vizit are automatically archived within a user’s personal Vizitme.com account. VizitMe.com is a secure photo management website which allows users to remotely manage, edit, delete and organize the photos on their frame.

Vizit will first be available in the U.S. in March through it wireless partnership with AT&T. Learn more about Vizit at VizitMe.com.

About Isabella Products, Inc.
Isabella Products, Inc. is a new product company focused on developing innovative solutions for emerging consumer needs. With its initial product, Vizit, Isabella enables consumers to interact with the billions of unshared images found within camera phones, PCs and the Internet by combining a state-of-the-art touch-screen display with wireless network capabilities. Vizit is the first two-way communication device using the mobile network for photo sharing, resulting in a truly interactive experience. Users can manage, share and respond to an image in real-time on their cell phone, through their PC, or from another Vizit! Isabella Products is led by a world-class management team with deep experience in the consumer electronics industry. For more information, please visit IsabellaProducts.com.

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Media Contact:
Ann Shannon
PAN Communications for Isabella Products
978-474-1900
PR@isabellaproducts.com